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All posts tagged in Negative Keywords Strategy
July 17, 2024
In today’s competitive e-commerce sphere, using negative keyword strategies is key. It helps maximize the impact of PPC campaigns. By pinpointing who sees the ads, you avoid paying for clicks that won’t lead to sales. This is especially true on platforms like Amazon PPC and Google Ads. For luxury brands, avoiding words like ‘free’ or
July 17, 2024
